With the Far East now dominating the supply scene, the challenge is now one of predicting future good needs up to six months in advance. Add to that the restrictions of minimum order quantity and the constraints of containers, trade merchants, such as WYKO, perform a delicate balancing act on a day-to-day basis.

As the UK's largest supplier of industrial goods and services of its type, WYKO wanted to reduce stock in its national distribution centres and improve service to its branches, overcoming a traditionally manual process. Optimiza allowed WYKO to take back control of its inventory management, giving it the ability to manage its stock effectively. Now, Optimiza has become a key part of WYKO’s daily process and an integral factor in the company’s growth.